Jeff Smith's Lighting for Outdoor and Location Portrait Photography Book

Introduction to Location Portraiture     6
Advantages     6
Cost Savings     6
Greater Personalization     6
Increased Profits     9
Lighting: The Key to Success     9
Finding the Light     11
Direction     13
Contrast     16
Hard or Soft     17
Catchlights     23
Practice Makes Perfect     24
The Basics     25
Work with an Assistant     25
Equipment     25
Tripod     26
Backup Gear     26
Lenses     26
Lighting Equipment     29
Additional     30
Before the Session     30
Background Selection     30
Composing Portraits     33
Shooting and File Managment     34
File Format     34
White Balance     34
File Management     34
Using Flash on Location     35
On-Camera Flash     35
Studio Flash Equipment     37
When to Use Flash     39
Flash as Main Light     39
Flash Characteristics     39
Metering     42
Additional Choices     44
Using Reflectors on Location     45
Types of Reflectors     45
Size and Surface Material     47
Size     47
Surface Material     47
Working with Reflectors     48
Using Mirrors and Flashlights     51
Mirrors     51
With Scrims     51
Flashlights     54
Using Tools Wisely     55
Subtractive Lighting Outdoors     56
Basic Decisions     58
Subtractive Lighting in Practice     59
Subtractive Light Photo Booth     61
Head-and-Shoulders on Location     62
Park Setting     62
Basic Setting     62
Variations     64
Indoor Setting     67
Two Simple Guidelines     69
Color Balance     71
Artistic Choices     72
Background Selection     73
Start in the Doorway     74
Practical Example     74
Full-Length Poses on Location     78
Outdoor Setting     82
Perfect Scenes     83
Flash Outdoors      83
Indoor Setting     95
Emulate Natural Patterns     95
Look for Additional Sources     97
Evaluate the Light Intensity     99
Coordinate with the Setting     100
In Closing     101
Additional Considerations     103
Don't Neglect Safety     103
Work with an Assistant     103
Provide a Changing Area     105
Prepare Your Clients     105
Get Client Input     106
Profiting from Location Portrait Photography     108
Business First, Creativity Second     109
What's Your Actual Profit?     111
Billable Hours     113
Real Profit     115
Hourly Sales Averages     115
Increasing Your Averages     117
Eliminate No-Shows     118
Ensure Every Client Places and Order     120
In Closing     123
Index     124