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How Voters Decide: Information Processing During Election Campaigns Book

How Voters Decide: Information Processing During Election Campaigns
How Voters Decide: Information Processing During Election Campaigns, This book attempts to redirect the field of voting behavior research by proposing a paradigm-shifting framework for studying voter decision making. An innovative experimental methodology is presented for getting inside the heads of citizens as they conf, How Voters Decide: Information Processing During Election Campaigns has a rating of 3.5 stars
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How Voters Decide: Information Processing During Election Campaigns, This book attempts to redirect the field of voting behavior research by proposing a paradigm-shifting framework for studying voter decision making. An innovative experimental methodology is presented for getting inside the heads of citizens as they conf, How Voters Decide: Information Processing During Election Campaigns
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  • How Voters Decide: Information Processing During Election Campaigns
  • Written by author Richard R. Lau
  • Published by Cambridge University Press, April 2006
  • This book attempts to redirect the field of voting behavior research by proposing a paradigm-shifting framework for studying voter decision making. An innovative experimental methodology is presented for getting "inside the heads" of citizens as they conf
  • This book proposes a new framework for studying voter decision making.
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Book Categories

Authors

1Introduction3
2A new theory of voter decision making21
3Studying voting as a process47
4What is correct voting?72
5What voters do - a first cut93
6Individual differences in information processing119
7Campaign effects on information processing135
8Evaluating candidates157
9Voting184
10Voting correctly202
11Political heuristics229
12A look back and a look forward255
App. ADetailed examples of decision strategies in action265
App. BHow the dynamic information board works279
App. COverview of experimental procedures287
App. DDetailed decision scripts299
App. ECalculating the on-line evaluation counter307


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How Voters Decide: Information Processing During Election Campaigns, This book attempts to redirect the field of voting behavior research by proposing a paradigm-shifting framework for studying voter decision making. An innovative experimental methodology is presented for getting inside the heads of citizens as they conf, How Voters Decide: Information Processing During Election Campaigns

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How Voters Decide: Information Processing During Election Campaigns, This book attempts to redirect the field of voting behavior research by proposing a paradigm-shifting framework for studying voter decision making. An innovative experimental methodology is presented for getting inside the heads of citizens as they conf, How Voters Decide: Information Processing During Election Campaigns

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How Voters Decide: Information Processing During Election Campaigns, This book attempts to redirect the field of voting behavior research by proposing a paradigm-shifting framework for studying voter decision making. An innovative experimental methodology is presented for getting inside the heads of citizens as they conf, How Voters Decide: Information Processing During Election Campaigns

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