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Scrupulously researched, meticulously rendered collection spotlights multiple generations of a family for each decade of the twentieth century. Includes everything from ankle-length tennis outfits and men's formal wear of the 1910s to military outfits from both World Wars, high-fashion suits, dresses, and wedding finery spanning several decades. 116 full-color figures.
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Ben Camo
reviewed Everyday Fashions of the 20th Century (Full Color Electronic Designs Series) on January 27, 2009
Everyday Fashions of the 20th Century (Full Color Electronic Designs Series)
DeJean's thesis is that the modern luxury market originated from the reign of Louis XIV, "The Sun King."
She backs up the idea beautifully chapter by chapter, showcasing how today's luxury goods and services from champagne to fine dining to lattes to fancy hair styles to floor length mirrors all had their origins in his reign.
And not just they happened to develop in that time period - but that his main political/economic goal for his administration was to make France dominate in the luxury markets, and that he put his money where his mouth was, paying for all sorts of imported goods to create demand and then sponsoring bringing those trades into France, selling the idea to the French and the rest of the world that the place to buy diamonds, mirrors, high heels, champagne, etc., was France.
He was the Sun King both in appearance as he sashayed around Versailles wearing clothes studded with hundreds of diamonds, but also a true center of a new solar system of high priced consumerism.
I loved this book - it was like a history version of window shopping along the Champs-Élysées!
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