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| Acknowledgments | ||
| Introduction: What Happened to Fashion? | 1 | |
| ch. 1 | Paris: The Beginning and the End of Fashion | 17 |
| ch. 2 | Fashioning a Makeover for Emanuel Ungaro | 54 |
| ch. 3 | Bound for Old Glory: Ralph Lauren and Tommy Hilfiger | 80 |
| ch. 4 | What Becomes a Legend Most? When Giorgio Armani takes Hollywood | 127 |
| ch. 5 | Giving the Lady what she Wants: The New Marshall Field's | 162 |
| ch. 6 | Gored in a Bull Market: When Donna Karan Went to Wall Street | 200 |
| ch. 7 | Outside of the Box: Zoran | 247 |
| Epilogue | 275 | |
| A note on research | 281 | |
| Notes | 283 | |
| Selected bibliography | 307 | |
| Index | 309 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
David P
reviewed End of Fashion on August 02, 2013
End of Fashion
Required reading for anyone getting into the fashion industry. It’s not so much about the clothes but how they are marketed. The power is in the consumer to decide what’s in and what’s out. We all look for value. The rise of “cheap chic†has seriously injured the old school fashion system. Fashion is no longer exclusive to the upper crust. Fashion for the masses is the only profitable fashion.
These are some of the statements (paraphrased) in Agins’ book. This book is thoroughly researched and Agins’ writing style is engaging and her message is easy to grasp. I've read this book >5 times and always learn something new from it. Her ideas can be applied to other forms of consumerism as well.
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Add End of Fashion, Fashion is a multibillion-dollar international business; it permeates our lives and our economies. Yet there has never been a book of solid, hard-hitting, uncompromising business/cultural/social journalism on this subject—because the fashion press is subs, End of Fashion to the inventory that you are selling on WonderClubX
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Add End of Fashion, Fashion is a multibillion-dollar international business; it permeates our lives and our economies. Yet there has never been a book of solid, hard-hitting, uncompromising business/cultural/social journalism on this subject—because the fashion press is subs, End of Fashion to your collection on WonderClub |
