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Book Categories |
| List of figures | ||
| Introduction | ||
| 1 | Frameworks for e-business | 1 |
| 2 | Technologies | 21 |
| 3 | Website design and searching | 47 |
| 4 | Creating an e-presence | 86 |
| 5 | Serving customers | 118 |
| 6 | Online communities | 147 |
| 7 | The e-business enterprise | 176 |
| 8 | E-business strategy | 201 |
| 9 | Protecting online communities and societies | 234 |
| Index | 263 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Martin Richards
reviewed E-Business Principles and Practice on May 03, 2019
E-Business Principles and Practice
Pretty much just common sense written in intelligent-sounding prose. His overview of "Flow" was helpful, but the main reason I read it was just to say I've read a book by a guy with that last name (OK, not completely...).
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Add E-Business Principles and Practice, This book offers an accessible overview of key concepts in e-business at an introductory level, illustrated with case studies throughout. It combines this accessibility with rigour and is informed by research and practice frommarketing, information techno, E-Business Principles and Practice to the inventory that you are selling on WonderClubX
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Add E-Business Principles and Practice, This book offers an accessible overview of key concepts in e-business at an introductory level, illustrated with case studies throughout. It combines this accessibility with rigour and is informed by research and practice frommarketing, information techno, E-Business Principles and Practice to your collection on WonderClub |
