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Introduction 1
Part I Creative Strategy from the Inside 5
1 From Mind to Method 7
2 Precedents 16
3 What's the Problem? 22
4 Where Do We Look? 32
5 Creative Combination 40
6 Resolution 46
7 Get Organized 53
8 Kinds of Innovation 59
Part II Creative Strategy from the Outside 71
9 Brainstorming 73
10 Top Ten 77
11 Creative 88
12 Strategy 111
Part III References 131
Creative Strategy at a Glance 133
Sources 144
Acknowledgments 153
Bibliography 155
Index 159
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Add Creative Strategy: A Guide For Innovation, William Duggan's 2007 book, Strategic Intuition, showed how innovation really happens in business and other fields and how that matches what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, Creative , Creative Strategy: A Guide For Innovation to the inventory that you are selling on WonderClubX
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Add Creative Strategy: A Guide For Innovation, William Duggan's 2007 book, Strategic Intuition, showed how innovation really happens in business and other fields and how that matches what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, Creative , Creative Strategy: A Guide For Innovation to your collection on WonderClub |