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| Acknowledgements | ||
| Introduction | 1 | |
| 1 | Competitive intelligence | 5 |
| 2 | Setting up a competitive intelligence project | 15 |
| 3 | Finding the information you need | 30 |
| 4 | Sources of information | 59 |
| 5 | Online and electronic sources of information | 83 |
| 6 | Analysis: turning information into intelligence | 116 |
| 7 | Analysing you company through benchmarking | 145 |
| 8 | Presenting and using your findings | 156 |
| 9 | Technology tools and techniques | 165 |
| 10 | Legal and ethical considerations | 175 |
| 11 | Competing around the world | 191 |
| 12 | Setting up a competitive intelligence function | 206 |
| 13 | Counter-intelligence: protecting your company from competitors | 219 |
| 14 | Competitive intelligence in action | 230 |
| References | 248 | |
| Index | 249 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
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