Sold Out
Book Categories |
A pertinent and accessible textbook for undergraduate business students, who have very little or no knowledge of this subject area. Straightforward terminology has been used to explain complex issues and concepts. The exploration of the concepts reflects the most recent research in strategic management. Comprehensive coverage of topics includes current debates on ethics and resource-based strategy. The treatment of key issues via the use of up-to -date examples and case studies has been carefully structured for students who are studying this subject area for the first time. The pedagogical development within each chapter enables the students to apply and consolidate what they have learned. There are clear objectives, examples and case studies from a good range of industry sectors and organizations that students can relate to. These are used to contextualise and demonstrate application of the concepts discussed. Review and discussion questions are at the end of each chapter following the summary to allow students to consolidate their learning vis a vis the objectives and take it forward. Longer, more substantial case studies and questions have been included at the back of the textbook for seminar and assignment work. Model answers and guidelines relating to the discussion and case study questions are in the accompanying lecturer's supplement. David Campbell is also the author or Organizations and the Business Environment, published by Butterworth-Heinemann. * Complex issues described in a straightforward way for students new to this topic * Student friendly learning features throughout
Login|Complaints|Blog|Games|Digital Media|Souls|Obituary|Contact Us|FAQ
CAN'T FIND WHAT YOU'RE LOOKING FOR? CLICK HERE!!! X
You must be logged in to add to WishlistX
This item is in your Wish ListX
This item is in your CollectionBusiness strategy
X
This Item is in Your InventoryBusiness strategy
X
You must be logged in to review the productsX
X
X
Add Business strategy, , Business strategy to the inventory that you are selling on WonderClubX
X
Add Business strategy, , Business strategy to your collection on WonderClub |