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Entrepreneurial Solutions for Prosperity in BoP Markets: Strategies for Business and Economic Transformation
Foreword xvii
Part I Foundations or Why Mindsets Matter
Prologue Transformation in BoP Markets: Learning from Rwanda 1
Chapter 1 Identifying the Problem—And the Solution 5
Chapter 2 Rwanda’s Metamorphosis 27
Chapter 3 Why Mindsets Matter 37
Part II Solutions to Escape The Survival Trap
Chapter 4 A Framework to Escape The Survival Trap 59
Chapter 5 Foster an Archimedean Mindset 81
Chapter 6 Build Trust 101
Chapter 7 Focus on Solutions 119
Chapter 8 Operate Efficiently and Sustainably 139
Chapter 9 Enable Prosperity Ecosystems 157
Chapter 10 Seek Intelligent Capital 179
Chapter 11 Bridge the Leadership Gap 199
Part III Integration
Chapter 12 Insights on Mindset Change from Public Health 221
Chapter 13 Societal Innovations Through Mindset Change 239
Chapter 14 Rwanda’s Homegrown Solutions 255
Epilogue A Call to Action: Embrace Entrepreneurial Solutions for Prosperity 271
Bibliography 285
Index 293
Next Generation Business Strategies for the Base of the Pyramid: New Approaches for Building Mutual Value
Acknowledgments xvi
About the Authors xvii
Dedication to C.K. Prahalad xxiii
The Big Picture by C.K. Prahalad xxvi
Foreword by Y.C. Deveshwar xxxiii
Introduction Creating a Fortune with the Base of the Pyramid 1
Part One: Roadmaps for Success
Chapter 1 Building Better Ventures with the Base of the Pyramid: A Roadmap 19
Chapter 2 Innovation for the BoP: The Patient Capital Approach 45
Part Two: Strategic Opportunities
Chapter 3 Taking the Green Leap to the Base of the Pyramid 79
Chapter 4 Needs, Needs, Everywhere, But Not a BoP Market to Tap 103
Part Three: Effective Implementation
Chapter 5 A Micro-Level Approach to Understanding BoP Markets 129
Chapter 6 Reframing Design for the Base of the Pyramid 165
Chapter 7 BoP Venture Formation for Scale 193
Conclusion A Continuing Journey 217
Appendix Attendees from 2009 Conference: Creating a Shared Roadmap 233
Index 239
CAPITALISM AT THE CROSSROADS: NEXT GENERATION BUSINESS STRATEGIES FOR A POST-CRISIS WORLD, THIRD EDITION
About the Author xi
Acknowledgments xii
Preface: Al Gore, Former Vice President of the United States xxiii
Foreword: Fisk Johnson, Chairman and CEO, S. C. Johnson & Son, Inc. xxvi
PART ONE: MAPPING THE TERRAIN 1
Prologue: Reinventing Capitalism for the Post-Crisis World 3
Chapter 1: From Obligation to Opportunity 19
Chapter 2: Worlds in Collision 51
Chapter 3: The Sustainable Value Portfolio 79
PART TWO: BEYOND GREENING 109
Chapter 4: Clean Technology and Creative Destruction 111
Chapter 5: Innovation from the Bottom-Up 137
Chapter 6: Raising the Base of the Pyramid 171
PART THREE: BECOMING INDIGENOUS 201
Chapter 7: Broadening the Corporate Bandwidth 203
Chapter 8: Developing Native Capability 227
Chapter 9: Re-Embedding Innovation Strategy 253
Chapter 10: Building the Sustainable Global Enterprise 281
Epilogue: Looking Forward 307
Index 315
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