Artifacts and Organizations Beyond Mere Symbolism Book

	Series foreword
	Introduction : artifacts and organizations : more than the tip of the cultural iceberg	1
1	Managing artifacts to avoid artifact myopia	9
2	Organizational artifacts and the aesthetic approach	23
3	Studying physical artifacts : an interpretive approach	41
4	Perceptual biases and misinterpretation of artifacts	61
5	Cartoon displays as autoproduction of organizational culture	85
6	Artifacts and knowledge negotiation across domains	101
7	Linguistic artifacts in organizing and managing	119
8	Brand life in symbols and artifacts : the LEGO company	141
9	Employees as animate artifacts : wearing the brand	161
10	On logos and business cards : the case of UK universities	181
11	Fine fashion : using symbolic artifacts, sensemaking, and sensegiving to construct identity and image	199
12	Fred's bank : how institutional norms and individual preferences legitimate organizational names	223
13	Stuff matters : artifacts, social identity, and legitimacy in the U.S. medical profession	241
14	Artifacts, articulation work, and institutional residue	259
15	Artifacts and organizations : understanding our "object-ive" reality	279