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Introduction: From Intuition to Knowledge 1
An Unsolved Mystery: Investigating the Trend Process 3
The Cast of Characters: Trend Creators and Trendsetters 29
What's the Motive? Psychology at Work 59
The Setting: Where Worldwide Trends Begin 81
The Plot Thickens: Dissecting Real-Life Trends 119
Toward the Climax: Identifying the Final Clues 147
Anticlimax: Ups and Downs for Businesses 171
Epilogue: A Continuing Story: The Future of Trends 193
Acknowledgments 203
Sources 205
Index 249
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Add Anatomy of a Trend, A fascinating look at the predictable patterns behind trends It is one of the most puzzling mysteries of modern culture: how do changes in style and taste come about? It's all part of the inner workings of trends. In Anatomy of a Trend, pioneering t, Anatomy of a Trend to the inventory that you are selling on WonderClubX
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Add Anatomy of a Trend, A fascinating look at the predictable patterns behind trends It is one of the most puzzling mysteries of modern culture: how do changes in style and taste come about? It's all part of the inner workings of trends. In Anatomy of a Trend, pioneering t, Anatomy of a Trend to your collection on WonderClub |