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Risky business 1
Conclusion 9
How to unlock any culture in the world 11
The curse of anecdotes 12
The TRUST model 13
The three ingredients of culture 15
The importance of cultural knowledge 16
Understanding values and attitudes 19
Understanding behaviour 19
The need for a cultural business model 20
The Five C's of culture 20
Stereotypes and generalizations 21
Other factors: Race, religion, sexual orientation and disability 26
Conclusion 27
Key learning points 28
How people think 29
How to understand values and attitudes 35
How do I find out what's what? 40
Conclusion 41
Key learning points 41
Cultural behaviour 43
Why me? 45
Scheduled, flexible and listening cultures 50
Conclusion 55
Key learning points 55
How to increase your cultural sensitivity 57
It's all about perception 58
The Personal Cultural Profile 59
Comparing cultures 70
Interpreting your Personal Cultural Profile 71
The 80/20 rule 71
Is it personal, procedural or cultural? 72
RADAR 72
Personal qualities 74
The six personal characteristics of cross-cultural sensitivity 79
Conclusion 81
Key learning points 81
Communication 83
The English language 85
Taking culture into account 91
Feel the people 96
Presentations 96
Writing emails 98
Conclusion 100
Key learning points 101
Leadership and decision-making 103
Top-down or egalitarian? 105
Company organigrams: are they reliable? 106
Taking ownership and delegation 106
Hierarchy 108
Consensus or individually driven decision-making 109
Speeding up decision-making 110
Breaking the chain of command 111
Maintaining status 112
Conclusion 114
Key learning points 114
Teams, motivation and feedback 115
Two types of team 117
Team selection 118
Team leadership 119
The process of team-working 120
What, how and why cultures? 122
Team motivation 123
Feedback 124
Virtual distributed teams 125
Conclusion 126
Key learning points 127
Meetings and negotiations 129
Where are meetings held? 130
Who attends? 131
How are meetings arranged? 131
Expectations of meetings 132
An agenda or not? 132
Meetings etiquette 133
Results and outcomes 134
Negotiating 135
Conclusion 138
Key learning points 138
Gift-giving and hospitality 139
Gift-giving 141
Hospitality 145
Conclusion 153
Key learning points 153
The top ten countries in 2050 155
Doing business in China 157
Doing business in the USA 167
Doing business in India 177
Doing business in Japan 187
Doing business in Brazil 197
Doing business in Russia 207
Doing business in the United Kingdom 217
Doing business in Germany 227
Doing business in France 237
Doing business in Italy 247
Fact files 257
Facts about Brazil 258
Facts about China 259
Facts about France 260
Facts about Germany 261
Facts about India 262
Facts about Italy 263
Facts about Japan 264
Facts about Russia 265
Facts about UK 266
Facts about USA 267
Further reading 268
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Add The World's Business Cultures and How to Unlock Them, The latest edition of this popular title provides a framework for a full understanding of cultural differences in communication, negotiation, partnerships, socializing, incentives and rewards. It offers strategies and tactics for winning people over to yo, The World's Business Cultures and How to Unlock Them to your collection on WonderClub |