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Ch. 1 The Life Event Cycle: A Special Management Tool for Mass Customization of Services Florian U. Siems Siems, Florian U. Dominik Walcher Walcher, Dominik 1
Ch. 2 Optimizing Consumer Responses to Mass Customization Ruth Mugge Mugge, Ruth Jan P. L. Schoormans Schoormans, Jan P. L. 10
Ch. 3 Resource Implications of Manufacturer-Customer Interactions in Mass Customization Emmanuel T. Kodzi Jr. Kodzi, Emmanuel T., Jr. Rado Gazo Gazo, Rado 23
Ch. 4 A Multi-Agent System for Recommending Customized Families of Products Seung Ki Moon Moon, Seung Ki Timothy W. Simpson Simpson, Timothy W. Soundar R. T. Kumara Kumara, Soundar R. T. 35
Ch. 5 Developing Interoperability in Mass Customization Information Systems Ricardo Jardim-Goncalves Jardim-Goncalves, Ricardo Antonio Grilo Grilo, Antonio Adolfo Steiger-Garcao Steiger-Garcao, Adolfo 49
Ch. 6 Mass Customization with Configurable Products and Configurators: A Review of Benefits and Challenges Mikko Heiskala Heiskala, Mikko Juha Tihonen Tihonen, Juha Kaija-Stiina Paloheimo Paloheimo, Kaija-Stiina Timo Soininen Soininen, Timo 75
Ch. 7 A Dynamic User Centric Framework for Enhancing eServices Effectiveness Aiming at Mass Customization Mario Belk Belk, Mario Panagiotis Germanakos Germanakos, Panagiotis Nikos Tsianos Tsianos, Nikos Zacharias Lekkas Lekkas, Zacharias Constantinos Mourlas Mourlas, Constantinos George Samaras Samaras, George 108
Ch. 8 Adaptive Interaction for Mass Customisation Gulden Uchyigit Uchyigit, Gulden 133
Ch. 9 Personalizing the TV Experience: Vocomedia - A Case Study from Interactive TV Regina Bernhaupt Bernhaupt, Regina David Wilfinger Wilfinger, David Thomas Mirlacher Mirlacher, Thomas 149
Ch. 10Affective Human Factors Design with Ambient Intelligence for Product Ecosystems Roger J. Jiao Jiao, Roger J. Qianli Xu Xu, Qianli 162
Ch. 11 Technological and Psychological Fundamentals of Psychological Customization Systems: An Example of Emotionally Adapted Games Timo Saari Saari, Timo Marko Turpeinen Turpeinen, Marko Niklas Ravaja Ravaja, Niklas 182
Ch. 12 Expected and Realized Costs and Benefits from Implementing Product Configuration Systems Kasper Edwards Edwards, Kasper 216
Ch. 13 Usability and User Experience Evaluation Methods Regina Bernhaupt Bernhaupt, Regina 232
Ch. 14 Effective Product Customization on the Web: An Information Systems Success Approach Pratyush Bharati Bharati, Pratyush Abhijit Chaudhury Chaudhury, Abhijit 244
Compilation of References 259
Index 294
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Emi States
reviewed Mass Customization for Personalized Communication Environments: Integrating Human Factors on May 04, 2015
Mass Customization for Personalized Communication Environments: Integrating Human Factors
"When was the last time you took a course to make yourself more marketable, and found yourself wondering just what in the world you were doing?" Animals, Inc. brings to life major management lessons through a parable. The story begins on a farm, with every animal carrying on their respective duties under the able guidance of Farmer Goode. Goode has gotten old now and plans to sell off the farm, and move into a retirement home. The animals are given a choice - they can either run the farm themselves, or be sold off to pet owners and petting zoos. A unanimous decision is taken to save their home and care for it themselves.
The story is simple but the parable is powerful, as the moral provides vital business lessons. Readers from the corporate world will identify with the scenarios faced by the animals in running their enterprise. For those unfamiliar with the business/management field, many terms are presented and explained through the story. Ultimately it comes down to what works best for us to reach our highest potential, and how can every individual employee contribute to the organization as a whole. The insights are not very deep and the book can be seen as more of a primer into business jargon. It is the way the story is presented which makes 'Animals, Inc.' a delightful read. Readers with an interest in word play, witticisms, paronomasia, will love the copious quibbles that abound the book. The authors are at their hilarious best in crafting an entire book by playing around with the English language.
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