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Preface 9
Introduction: Getting Started 11
Chapter 1 Planning for Fundraising 19
Chapter 2 The Role of the Board 31
Chapter 3 The Role of the Staff 43
Chapter 4 Involving Volunteers 49
Chapter 5 Looking for Grant Sources 61
Chapter 6 Writing Proposals and Getting Them Funded 69
Chapter 7 Raising Money From Businesses 81
Chapter 8 Major Gifts 89
Chapter 9 Direct Mail 99
Chapter 10 Telephone 111
Chapter 11 Special Events 121
Chapter 12 Fundraising Dinners 131
Chapter 13 Open-House Events 139
Chapter 14 Raising Funds Through the Internet 145
Chapter 15 Planned Giving 151
Chapter 16 Capital Campaigns 155
Chapter 17 Collaboration 171
Conclusion: Putting It All Together 179
Appendix A Questions and Answers 185
Appendix B Books You Might Find Helpful 193
Appendix C Glossary 197
Appendix D Typical Segment of a Development Plan 209
Index 211
About the Authors 221
To Contact the Authors 223
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