Technological Turf Wars: A Case Study of the Antivirus Industry Book

A bit to systemic, where one would think culture isn't mechanical. The idea of measuring culture is surely appealing, the approach is sound, but at some point evokes too many mechanical and manufacturing metaphors. My understanding is that this is the original book about the competing value framework, so might be a bit dated. Further reading from Jeff de Graf, confirmed that his approach is quite more sound and flexible. It is definitely a big step ahead of William Schneider, even if in principles the dimensions on which culture is measured are the same.