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| Preface | ||
| Ch. I | Organizational Data Mining (ODM): An Introduction | 1 |
| Ch. II | Multinational Corporate Sustainability: A Content Analysis Approach | 9 |
| Ch. III | A Porter Framework for Understanding the Strategic Potential of Data Mining for the Australian Banking Industry | 25 |
| Ch. IV | The Role of Data Mining in Organizational Cognition | 46 |
| Ch. V | Privacy Implications of Organizational Data Mining | 61 |
| Ch. VI | Knowledge Exchange in Organizations is a Potential, Not a Given: Methodologies for Assessment and Management of a Knowledge-Sharing Culture | 79 |
| Ch. VII | Organic Knowledge Management for Web-Based Customer Service | 92 |
| Ch. VIII | A Data Mining Approach to Formulating a Successful Purchasing Negotiation Strategy | 109 |
| CH. IX | Mining Meaning-Extracting Value from Virtual Discussions | 125 |
| Ch. X | An Intelligent Support System Integrating Data Mining and Online Analytical Processing | 141 |
| Ch. XI | Knowledge Mining in DSS Model Analysis | 157 |
| Ch. XII | Empowering Modern Managers: Towards an Agent-Based Decision Support System | 170 |
| Ch. XIII | Mining Message Board Content on the World Wide Web for Organizational Information | 188 |
| Ch. XIV | Data Warehousing: The 3M Experience | 202 |
| Ch. XV | Data Mining in Franchise Organizations | 217 |
| Ch. XVI | The Use of Fuzzy Logic and Expert Reasoning for Knowledge Management and Discovery of Financial Reporting Fraud | 230 |
| Ch. XVII | Gaining Strategic Advantage Through Bibliomining: Data Mining for Management Decisions in Corporate, Special, Digital, and Traditional Libraries | 247 |
| Ch. XVIII | Translating Advances in Data Mining to Business Operations: The Art of Data Mining in Retailing | 263 |
| Ch. XIX | Impediments to Exploratory Data Mining Success | 280 |
| Ch. XX | Towards Constructionist Organizational Data Mining (ODM): Changing the Focus from Technology to Social Construction of Knowledge | 300 |
| Ch. XXI | E-Commerce and Data Mining: Integration Issues and Challenges | 321 |
| Ch. XXII | A Framework for Organizational Data Analysis and Organizational Data Mining | 334 |
| About the Authors | 357 | |
| Index | 367 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
John Adams
reviewed Organizational Data Mining: Leveraging Enterprise Data Resources for Optimal Performance on October 19, 2007
Organizational Data Mining: Leveraging Enterprise Data Resources for Optimal Performance
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