Stick Your Neck Out: A Street-Smart Guide to Creating Change in Your Community and Beyond Book

Contents

INTRODUCTION WHAT DO YOU CARE ABOUT?....................1
CHAPTER ONE WHY DO IT?....................7
CHAPTER TWO START HERE....................17
CHAPTER THREE TRUST THEM? ARE YOU KIDDING?....................36
CHAPTER FOUR BUILDING A TEAM AND KEEPING IT TOGETHER....................47
CHAPTER FIVE MAKING A PLAN....................61
CHAPTER SIX RISK TAKING AND COURAGE....................76
CHAPTER SEVEN FINDING COMMON GROUND: NEGOTIATING AND RESOLVING CONFLICTS....................90
CHAPTER EIGHT PERSUASIVE COMMUNICATIONS: SPEECHES, FUND-RAISING, AND MORE....................118
CHAPTER NINE DEALING WITH THE MEDIA: THE SECRETS OF GOOD PR....................138
CHAPTER TEN GETTING INSTITUTIONS TO DO WHAT YOU WANT....................157
CHAPTER ELEVEN PUBLIC TESTIMONY AND LEGAL ACTION....................176
EPILOGUE A PERSONAL JOURNEY....................195
Resources....................206
Index....................214