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Commitment to research accuracy xiii
Preface for the paperback edition xv
Chapter 1 The myth of epiphany 1
Chapter 2 We understand the history of innovation 17
Chapter 3 There is a method for innovation 35
Chapter 4 People love new ideas 53
Chapter 5 The lone inventor 69
Chapter 6 Good ideas are hard to find 83
Chapter 7 Your boss knows more about innovation than you 97
Chapter 8 The best ideas win 111
Chapter 9 Problems and solutions 127
Chapter 10 Innovation is always good 139
Chapter 11 Epilogue: Beyond hype and history 153
Chapter 12 Creative thinking hacks 167
Chapter 13 How to pitch an idea 175
Chapter 14 How to stay motivated 187
Appendix: Research and recommendations 193
Photo credits 205
Acknowledgments 207
How to help this book: A request from the author 211
About the author 213
Index 215
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Add The Myths of Innovation, Since its initial publication, this classic bestseller has been discussed on NPR, MSNBC, CNBC, and at Yale University, MIT, Carnegie Mellon University, Microsoft, Apple, Intel, Google, Amazon.com, and other major media, corporations, and universities arou, The Myths of Innovation to the inventory that you are selling on WonderClubX
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Add The Myths of Innovation, Since its initial publication, this classic bestseller has been discussed on NPR, MSNBC, CNBC, and at Yale University, MIT, Carnegie Mellon University, Microsoft, Apple, Intel, Google, Amazon.com, and other major media, corporations, and universities arou, The Myths of Innovation to your collection on WonderClub |