|
|
Sold Out
Book Categories |
Preface.
List of Figures.
Part I: Global Sources and Systems of Communication: Concepts, Economics, and Politics.
1. Organization of Information .
1.1. Sources of Information.
1.1.1. Interpersonal channels.
1.1.2. Extrapersonal relationships, usually public ones.
1.2. Systems of Communication.
1.2.1. Mass communication.
1.2.2. Organizational: profit and nonprofit.
1.3. Summary.
2. Concepts.
2.1. Information for Individual Decision Making.
2.2. Information for Communal Decision Making.
2.3. Thinking Differently and Avoiding Assumptions.
2.4. Summary.
3. Politics.
3.1. Government Structure.
3.2. Institutional Freedoms.
3.3. Individual Freedoms.
3.4. Summary.
4. Economics .
4.1. Commercially Based Economies (Competitive).
4.2. Government-based Economies (Supportive).
4.3. Summary.
Recap for Part I, Global Sources and Systems of Communication: Concepts, Economics, and Politics.
Part II: The Cultural Context in which Information Is Received, Interpreted, and Understood.
5. Nonverbal Interaction: Action, Sound, and Silence.
5.1. Music.
5.2. Dress.
5.3. Food.
5.4. Expressions.
5.5. Summary.
6. Theories of Signs and Language.
6.1. Signs.
6.1.1. Gestures.
6.1.2. Public information signs.
6.1.3. Symbols.
6.1.4. Logos.
6.1.5. Advertising.
6.2. Signs as Persuasive Images.
6.3. Language.
6.3.1. Semantics.
6.3.2. Syntactics.
6.3.3. Pragramatics.
6.4. Summary.
7. Theories of Symbolic Interaction, Structuration, and Convergence.
7.1. Application.
7.2. Limitation.
7.3. Summary.
8. Theories ofDiscourse.
8.1. Agenda Setting on a Global Level.
8.2. Speech-act Theory.
8.3. Summary.
9. Frames of Reference.
9.1. Attachment of Meanings.
9.2. Experiences.
9.3. Living in Two (or More) Cultures.
9.4. Summary.
10. Ethical Issues.
10.1. Sensitivities.
10.2. Interpretations.
10.3. Summary.
11. Legal Issues.
11.1. Government.
11.2. Religion.
11.3. Summary.
12. The Roles of Advertising and Public Relations .
12.1. Advertising.
12.1.1. Illustrations.
12.1.2. Product information.
12.2. Public Relations.
12.2.1. Policies.
12.2.2. Practices.
12.3. Summary.
13. Miscommunication and Consequences.
13.1. Mass Communication/Editorial Content.
13.2. Commercial/Promotional Content.
13.3. Summary.
14. Developing a Worldview.
14.1. Personally.
14.2. Professionally.
14.3. Summary
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Camille Carrasco
reviewed Bridging the Gaps in Global Communication on February 20, 2016
Bridging the Gaps in Global Communication
This is a very dry, albeit thorough book on Intercultural Communication. I will continue to use it because it is mostly unbiased and does give a thorough overview of the issues and communications studies in general.
Login|Complaints|Blog|Games|Digital Media|Souls|Obituary|Contact Us|FAQ
CAN'T FIND WHAT YOU'RE LOOKING FOR? CLICK HERE!!! X
You must be logged in to add to WishlistX
This item is in your Wish List
X
This item is in your Collection
Bridging the Gaps in Global Communication
X
This Item is in Your Inventory
Bridging the Gaps in Global Communication
X
You must be logged in to review the productsX
X
X
Add Bridging the Gaps in Global Communication, This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals , Bridging the Gaps in Global Communication to the inventory that you are selling on WonderClubX
X
Add Bridging the Gaps in Global Communication, This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals , Bridging the Gaps in Global Communication to your collection on WonderClub |
