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Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation Book

Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation
Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation, , Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation has a rating of 3.5 stars
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Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation, , Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation
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  • Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation
  • Written by author Anthony Goerzen
  • Published by Palgrave Macmillan, November 2005
  • Based on data from Japan, this book examines the combined effect of product, geographic, and network diversity on multinational enterprise performance. Goerzen is able to empirically and theoretically demonstrate that a larger, more diverse network of all
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Ch. 1An expanded view of multinational corporation diversification1
Ch. 2Geographic scope : the impact of location on MNC performance9
Ch. 3Alliance networks : a new dimension of diversification32
Ch. 4Product diversity : the traditional view of business diversification58
Ch. 5Patterns of multinational corporation diversification69
Ch. 6Drawing the pieces together78
AppA note on measuring MNC diversification


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