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1 Setting the scene 1
Pt. I Theories, ideas and approaches 13
2 Language matters 14
3 Management and language 34
4 International management and language 53
5 English as the global lingua franca 71
6 Spreading the management gospel - in English 84
Pt. II Applications 99
7 German : a language of management designed for Klarheit Nigel Holden Holden, Nigel 102
8 Russia's long struggle with Western terms of management and the concepts behind them Nigel Holden Holden, Nigel Olga Kuznetsova Kuznetsova, Olga Gerhard Fink Fink, Gerhard 114
9 Language and careers in multinational corporations Rebecca Piekkari Piekkari, Rebecca 128
10 The business-unit concept at AKZO and the interpreting role of the CEO Luchien Karsten Karsten, Luchien Luc-Jan Wolpert Wolpert, Luc-Jan 138
11 Communication strategies and cultural assumptions : an analysis of French-Japanese business meetings Hiromasa Tanaka Tanaka, Hiromasa 154
12 An Italian perspective on international meetings, management and language Gina Poncini Poncini, Gina Elisa Turra Turra, Elisa 171
13 Humour and management in England Susanne Tietze Tietze, Susanne 189
Pt. III Conclusions 197
14 Management in other languages : how a philological approach opens up new cross-cultural vistas Nigel Holden Holden, Nigel Carole Tansley Tansley, Carole 198
15 Conclusion : international management and translation 214
References 222
Index 241
| Price | Condition | Delivery | Seller | Action |
| $170.00 | Digital |
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