Sold Out
Book Categories |
1 | Brand as corporate strategy | 1 |
2 | First mover advantage | 9 |
3 | Brand renewal | 31 |
4 | Brand naming and identity | 51 |
5 | Challenger brands | 81 |
6 | Brand positioning | 97 |
7 | Emotional branding | 125 |
8 | Service brands | 141 |
9 | Branding a commodity | 155 |
10 | Caring conglomerates : giant brands with kind hearts | 171 |
11 | Strategic alliances, partnerships, mergers, and acquisitions | 187 |
12 | Destination brands | 215 |
13 | Brand management | 235 |
14 | Holistic branding : total organizational change | 263 |
15 | Conclusions | 289 |
Login|Complaints|Blog|Games|Digital Media|Souls|Obituary|Contact Us|FAQ
CAN'T FIND WHAT YOU'RE LOOKING FOR? CLICK HERE!!! X
You must be logged in to add to WishlistX
This item is in your Wish ListX
This item is in your CollectionAsia's Star Brands
X
This Item is in Your InventoryAsia's Star Brands
X
You must be logged in to review the productsX
X
X
Add Asia's Star Brands, ASIA'S STAR BRANDS Asian brands have come of age, and no longer can be seen as also rans to their Western competitors. The problem is, very little has been know about them. Paul Temporal's book fills this gap, with a series of practical 'brand , Asia's Star Brands to the inventory that you are selling on WonderClubX
X
Add Asia's Star Brands, ASIA'S STAR BRANDS Asian brands have come of age, and no longer can be seen as also rans to their Western competitors. The problem is, very little has been know about them. Paul Temporal's book fills this gap, with a series of practical 'brand , Asia's Star Brands to your collection on WonderClub |