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This is a book for Entrepreneurs , in a “How To” format, with eight chapters and an illustrative appendix. It completely covers the New Product Development process with a proprietary ABC system of, Research, Create and Implement. The chapters cover: Determining Customer needs, Creating a product, Designing a product. Business and Marketing plans, Financial analysis and getting money, How and where to Sell your product, How to protect your ideas with Patents, copyrights and trademarks. The section on how to protect your idea at the Patent Office for two years, for $10, is an example of the valuable information every businessman needs.
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