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Foreword | ||
Acknowledgments | ||
1 | Looking Ahead, Looking Within: An Introduction | 1 |
2 | The Show Goes On: NASCAR, Control, and the Winston Cup Series | 13 |
3 | A Fight to the Finish: NASCAR Versus Organized Labor | 29 |
4 | A High-Banked Learning Curve: Acculturation and Stock Car Racing | 49 |
Photos | 70 | |
5 | Changing Identities in American Culture: Sponsorship and Drivers' Roles in NASCAR's Winston Cup Series | 81 |
Photos | 98 | |
6 | Made in America: Ritual, Folklore, and Cultural Mythology of the NASCAR Winston Cup Series | 109 |
Photos | 136 | |
7 | Seeing is Believing: A Personal Ethnography of NASCAR's Winston Cup Series and Stock Car Racing in America | 147 |
8 | Is Bigger Always Better? The Future of the NASCAR Winston Cup Series | 179 |
App. A | 1997 Winston Cup Schedule | 199 |
App. B | Winston Cup Tracks and Locations | 200 |
App. C | 1997 Winston Cup Team Listing | 203 |
App. D | NASCAR Winston Cup Champions, 1949-1996 | 205 |
App. E | Manufacturers' Champions, 1949-1996 | 206 |
App. F | Outstanding NASCAR Winston Cup Career Victories | 207 |
App. G | NASCAR Winston Cup Series' Most Popular Drivers | 209 |
App. H | NASCAR Rookies of the Year, 1996-1958 | 210 |
App. I | How Points Are Distributed in the Winston Cup Series | 211 |
App. J | NASCAR Winston Cup Series Race Shops | 213 |
App. K | Fifty Current NASCAR-Related Web Sites | 221 |
App. L | Restaurants with Racing Themes | 225 |
App. M | Stock Car Driving Schools | 227 |
Notes | 229 | |
Glossary | 231 | |
Bibliography | 235 | |
Index | 257 |
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Add From Moonshine To Madison Avenue, NASCAR Winston Cup stock car racing is America's fastest growing and most popular spectator sport. This book is a cultural and social reading of Winston Cup racing, the people who made the sport what it is today, and the corporations who sponsor the parti, From Moonshine To Madison Avenue to the inventory that you are selling on WonderClubX
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Add From Moonshine To Madison Avenue, NASCAR Winston Cup stock car racing is America's fastest growing and most popular spectator sport. This book is a cultural and social reading of Winston Cup racing, the people who made the sport what it is today, and the corporations who sponsor the parti, From Moonshine To Madison Avenue to your collection on WonderClub |