Creating and Dominating New Markets Book

Name: Creating and Dominating New Markets, Many executives and managers
SKU: 9780814474587
Price: 99.99 USD
Availability: InStock
Rating: 2.5 (2 reviews)

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Creating and Dominating New Markets, Many executives and managers want to create and then dominate new markets. The rewards include unmatched brand awareness, the luxurious financial position of having no competition, and the exhilaration of building something completely new. Creating, Creating and Dominating New Markets
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Creating and Dominating New Markets
Written by author Peter Meyer
Published by AMACOM, September 2006
"Many executives and managers want to create and then dominate new markets. The rewards include unmatched brand awareness, the luxurious financial position of having no competition, and the exhilaration of building something completely new. Creating
Creating and dominating a brand new market is the Holy Grail for business owners and managers. Having no competition means that you can make and survive mistakes, attract and keep top talent, and price to market rather than to competitive pressure. What's

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Acknowledgments
Introduction
Pt. 1 Strategies for Creating and Dominating New Markets 1
Ch. 1 The Mystique and Challenges of New Markets 3
Ch. 2 Balancing Your Resources and Your Opportunities 29
Ch. 3 It's the Problem That Matters 51
Ch. 4 Choosing the Best Risk 71
Ch. 5 What New Markets Are Available to You? 93
Pt. 2 Applications of the Strategies 111
Ch. 6 Funding the New Market Effort 113
Ch. 7 What Role Does the Customer Play? 141
Ch. 8 Building and Dominating Markets Through Involvement 159
Ch. 9 What Is the Role of Information Technology? 181
Ch. 10 Using Credibility in Creating and Dominating Markets 201
Ch. 11 What's Next? 217
Notes 227
Index 233

Title: Creating and Dominating New Markets

Item Number: 9780814474587

Publication Date: September 2006

Number: 1

Product Description: Creating and Dominating New Markets

Universal Product Code (UPC): 9780814474587

WonderClub Stock Keeping Unit (WSKU): 9780814474587

Rating: 2.5/5 based on 2 Reviews

Image Location: https://wonderclub.com/images/covers/45/87/9780814474587.jpg

Category: Media >> Books

Weight: 0.200 kg (0.44 lbs)

Width: 6.000 cm (2.36 inches)

Heigh : 9.000 cm (3.54 inches)

Depth: 0.580 cm (0.23 inches)

Date Added: August 25, 2020, Added By: Ross

Date Last Edited: August 25, 2020, Edited By: Ross

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$99.99	Digital	Arrives between May 5 - Jun 4 Login to your account for a direct download. Some files are emailed from Dropbox. Continent $0.00 - World $0.00	WonderClub (9296 total ratings)

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Michael Elliott

reviewed Creating and Dominating New Markets on December 07, 2013

Creating and Dominating New Markets

The persistence of market leaership. Good primer for new marketers.

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	Acknowledgments
	Introduction
Pt. 1	Strategies for Creating and Dominating New Markets	1
Ch. 1	The Mystique and Challenges of New Markets	3
Ch. 2	Balancing Your Resources and Your Opportunities	29
Ch. 3	It's the Problem That Matters	51
Ch. 4	Choosing the Best Risk	71
Ch. 5	What New Markets Are Available to You?	93
Pt. 2	Applications of the Strategies	111
Ch. 6	Funding the New Market Effort	113
Ch. 7	What Role Does the Customer Play?	141
Ch. 8	Building and Dominating Markets Through Involvement	159
Ch. 9	What Is the Role of Information Technology?	181
Ch. 10	Using Credibility in Creating and Dominating Markets	201
Ch. 11	What's Next?	217
	Notes	227
	Index	233