The strategic marketing planner Book

This could be one of the best business books I've read this year. Nearly all business-related books speak about marketing, selling, financial management, branding etc but, no one is talking about disruptions let alone what they are.

Reading this book agains the background of Victor Kgomoeswana's "Africa is ready for business" gave me an insight on how an organization builds resilience during a supply chain disruption.

Take the recent xenophobic attacks in Durban and how the effects were felt globally. The Mtn boycott in Nigeria. Shoprite was affected across its African operations. How African expatriates in Europe rallied together to boycott brand South Africa.

I'd recommend it for anyone in business. Whether operating locally or globally.