Whoever Tells the Best Story Wins : How to Use Your Own Stories to Communicate with Power and Impact Book

Name: Whoever Tells the Best Story Wins : How to Use Your Own Stories t
Brand: WonderClub
SKU: 9780814409145
Price: 99.99 USD
Availability: InStock
Rating: 4 (1 reviews)

Whoever Tells the Best Story Wins : How to Use Your Own Stories to Communicate with Power and Impact, The missing ingredient in most failed communication is humanity. Yet the sense of human presence in communication is frequently elbowed out by dry criteria that obscures the real goal: establishing a true connection with your audience. Whoever Tells , Whoever Tells the Best Story Wins : How to Use Your Own Stories to Communicate with Power and Impact
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Whoever Tells the Best Story Wins : How to Use Your Own Stories to Communicate with Power and Impact
Written by author Annette Simmons
Published by AMACOM, May 09, 2007
The missing ingredient in most failed communication is humanity. Yet the sense of human presence in communication is frequently elbowed out by dry "criteria" that obscures the real goal: establishing a true connection with your audience. Whoever Tells

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Contents

Acknowledgments ix

Introduction 1

PART ONE Thinking in Story

1. Story Thinking: What Does That Even Mean? 9

2. What Is Story? 18

3. Training Your Brain 27

4. Telling Stories That Win 38

PART TWO Finding Stories to Tell

5. Who-I-Am Stories 49

6. Why-I-Am-Here Stories 62

7. Teaching Stories 79

8. Vision Stories 98

9. Value-in-Action Stories 116

10. I-Know-What-You-Are-Thinking Stories 137

PART THREE Perfecting the Craft

11. Experience Is Sensory 161

12. The Gift of Brevity 175

13. Brand, Organizational, and Political Stories 184

14. Point of View 194

15. Story Listening 202

Call to Action 211

Bibliography 213

Index 217

About the Author 225

Title: Whoever Tells the Best Story Wins : How to Use Your Own Stories to Communicate with Power and Impact

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WonderClub

Item Number: 9780814409145

Publication Date: May 9

Number: 1

Product Description: Full Name: Whoever Tells the Best Story Wins : How to Use Your Own Stories to Communicate with Power and Impact; Short Name:Whoever Tells the Best Story Wins

Universal Product Code (UPC): 9780814409145

WonderClub Stock Keeping Unit (WSKU): 9780814409145

Rating: 4/5 based on 1 Reviews

Image Location: https://wonderclub.com/images/covers/91/45/9780814409145.jpg

Category: Media >> Books

Weight: 0.200 kg (0.44 lbs)

Width: 6.300 cm (2.48 inches)

Heigh : 9.100 cm (3.58 inches)

Depth: 1.200 cm (0.47 inches)

Date Added: August 25, 2020, Added By: Ross

Date Last Edited: August 25, 2020, Edited By: Ross

Price	Condition	Delivery	Seller	Action
$99.99	Digital	Arrives between Apr 26 - May 26 Login to your account for a direct download. Some files are emailed from Dropbox. Continent $0.00 - World $0.00	WonderClub (9294 total ratings)

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Whoever Tells the Best Story Wins : How to Use Your Own Stories to Communicate with Power and Impact, The missing ingredient in most failed communication is humanity. Yet the sense of human presence in communication is frequently elbowed out by dry criteria that obscures the real goal: establishing a true connection with your audience. <i>Whoever Tells , Whoever Tells the Best Story Wins : How to Use Your Own Stories to Communicate with Power and Impact

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