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Book Categories |
List of Figures | ||
Preface | ||
Acknowledgments | ||
1 | Recognizing and Protecting Your Company's Intellectual Property | 1 |
2 | Trademark Basics | 15 |
3 | Trademark Selection and Searching | 25 |
4 | The Trademark Application Process | 33 |
5 | Maintaining, Monitoring, and Transferring Your Trademark | 55 |
6 | Trademark Infringement, Cancellations, and Dilution | 67 |
7 | Trademarks and the Internet | 77 |
8 | Copyright Basics | 85 |
9 | The Rights of Copyright Owners | 95 |
10 | The Copyright Application Process: Ownership, Registration, Notices, Duration, and Transfers | 105 |
11 | Copyright Infringement | 123 |
12 | Emerging Copyright Trends: Software Usage and Internet Policies | 133 |
13 | Patent Basics | 153 |
14 | Patent Searching, Patent Applications, Duration, and Transfers | 161 |
15 | Patent Infringement | 179 |
16 | Emerging Patent Trends | 187 |
17 | Trade Secret Basics | 193 |
18 | Unfair Competition | 211 |
19 | Owning the Work Product of Your Employees and Independent Contractors | 217 |
20 | Internal Processes for Greater Protection: Audits and Infringement Policies | 233 |
App.: Information Resources | 245 | |
Index | 251 |
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Add Protecting Your Company's Intellectual Property : A Practical Guide to Trademarks, Copyrights, Patents and Trade Secrets, You canÕt touch it or feel it. Sometimes you canÕt even see it. Yet, intellectual property continues to soar in value, comprising an increasingly greater portion of a typical companyÕs assets. In the age of instant global communication, understanding what, Protecting Your Company's Intellectual Property : A Practical Guide to Trademarks, Copyrights, Patents and Trade Secrets to the inventory that you are selling on WonderClubX
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Add Protecting Your Company's Intellectual Property : A Practical Guide to Trademarks, Copyrights, Patents and Trade Secrets, You canÕt touch it or feel it. Sometimes you canÕt even see it. Yet, intellectual property continues to soar in value, comprising an increasingly greater portion of a typical companyÕs assets. In the age of instant global communication, understanding what, Protecting Your Company's Intellectual Property : A Practical Guide to Trademarks, Copyrights, Patents and Trade Secrets to your collection on WonderClub |