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Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision Book

Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision
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Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision, In an eye-opening collection of real-life stories, Aiming Higher profiles courageous CEOs, managers, and employees who view social challenges not as burdens but as opportunities - to create new markets, build motivated work forces, and attract loyal custo, Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision
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  • Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision
  • Written by author David Bollier, Adrienne Hickey
  • Published by Amacom, 1996/09/01
  • In an eye-opening collection of real-life stories, Aiming Higher profiles courageous CEOs, managers, and employees who view social challenges not as burdens but as opportunities - to create new markets, build motivated work forces, and attract loyal custo
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Authors

Foreword
Introduction 1
1 Vermont National Bank's Socially Responsible Banking Fund: The Rich Rewards of Community Lending 9
2 Gun Denhart and Hanna Andersson: Recycling Clothes While Building Customer Loyalty 23
3 Prudential Insurance's Living Needs Benefits: Death Benefits for the Living 37
4 Mario J. Antoci and American Saving Bank: Cultivating the American Dream 53
5 Finast Supermarkets: The Ultimate Neighborhood Market 67
6 Rachel Hubka and Rachel's Bus Company: The Little School Bus Company That Could 79
7 Lou Krouse and the National Payments Network: A Creative Alternative for the "Unbanked" 93
8 Equal Opportunity at Inland Steel: How Five Managers Transformed a Corporate Culture 109
9 Julia Stasch of Stein & Company: Fighting Gender Barriers in Chicago Construction 123
10 Barbara B. Roberts and FPG International: The Power of the Image 137
11 DAKA International: Coping with AIDS in the Workplace 151
12 Jack Stack and the Springfield ReManufacturing Corporation: When Workers Play the Numbers Game 169
13 Rick Surpin and Cooperative Home Care Associates: Up From Welfare and Into the Boardroom 183
14 Hal Rosenbluth and Rosenbluth International: Putting the Customer Second - And the Employee First 197
15 Howard Schultz and The Starbucks Coffee Company: Employees as Partners in Growth 211
16 The Work/Life Programs of Fel-Pro, Incorporated: Portrait of a Family-Friendly Workplace 223
17 Judy Wicks and the White Dog Cafe: Table for Six Billion, Please! 241
18 Gail Mayville of Ben & Jerry's Homemade: Going Green at the Vermont Ice Cream Machine 255
19 GE Plastics' "Share to Gain" Program: Building Corporate Loyalty While Rebuilding the Community 268
20 Merck & Co.: Quandaries in Developing a Wonder Drug for the Third World 280
21 J. Irwin Miller: The Rewards of Servant-Leadership 299
22 James W. Rouse: Bringing Dignity and Delight to American Cities 314
23 Frank Stanton: The Man Who Built the Tiffany Network 328
24 The Haas Family of Levi Strauss & Co.: A Values-Driven Business in a Global Marketplace 339
25 The Xerox Corporation: The Pragmatic Idealists 352
Acknowledgments 366
Index 369
About The Business Enterprise Trust 373


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Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision, In an eye-opening collection of real-life stories, Aiming Higher profiles courageous CEOs, managers, and employees who view social challenges not as burdens but as opportunities - to create new markets, build motivated work forces, and attract loyal custo, Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision

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Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision, In an eye-opening collection of real-life stories, Aiming Higher profiles courageous CEOs, managers, and employees who view social challenges not as burdens but as opportunities - to create new markets, build motivated work forces, and attract loyal custo, Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision

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Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision, In an eye-opening collection of real-life stories, Aiming Higher profiles courageous CEOs, managers, and employees who view social challenges not as burdens but as opportunities - to create new markets, build motivated work forces, and attract loyal custo, Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision

Aiming Higher: 25 Stories of How Companies Prosper by Combining Sound Management and Social Vision

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