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Introduction | ||
1 | What are polls and surveys? : and why are they conducted? | 1 |
2 | What are election polls? : how are they conducted? | 9 |
3 | How do political candidates and organizations use poll data? | 29 |
4 | How do news organizations collect and report poll data? | 40 |
5 | Why do pollsters use samples? | 51 |
6 | How are questionnaires put together? | 71 |
7 | How do interviews take place? | 92 |
8 | How do media organizations analyze polls? | 108 |
9 | How can I evaluate published poll results? | 120 |
10 | What are some common problems and complaints about polls? | 129 |
Epilogue | 141 | |
App. A | Standards for disclosing information about the methodology of public polls | 143 |
App. B | Sample tolerances (sampling errors) for samples of different sizes | 153 |
Glossary | 155 | |
Index | 183 | |
About the authors | 195 |
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Add Voter's Guide To Election Polls, For the fourth presidential election running, Michael W. Traugott and Paul J. Lavrakas give voters everything they need to know about election polls and why it matters that we understand them. If statistics are worse than lies, just imagine what misreadin, Voter's Guide To Election Polls to the inventory that you are selling on WonderClubX
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Add Voter's Guide To Election Polls, For the fourth presidential election running, Michael W. Traugott and Paul J. Lavrakas give voters everything they need to know about election polls and why it matters that we understand them. If statistics are worse than lies, just imagine what misreadin, Voter's Guide To Election Polls to your collection on WonderClub |