350 ways to grow your small business Book

Detailing up to 150 success stories of Australian small business, Peter Switzer builds up a significant snapshot of what it takes to make a great Aussie business. Beginning with the top 10 reasons why businesses fail, Switzer gives a detailed outline of where businesses go wrong and which businesses have actually got it right. From well-known success stories such as McGrath partners, Siimon Reynolds, Messages on Hold, Gai Waterhouse and Neil Perry to success stories of virtual unknowns, Switzer shares the lessons and experiences that have helped these entrepreneurs reach the top. 350 Ways to Grow Your Small Business is designed as a tool to help provide advice, wisdom and insight to anyone with the dream of going into business for themselves, because no one should have to fail to learn the lessons of what makes a business great!