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1 Why You Need to Ask 1
Phase 1 Everything Is Negotiable
2 What Do You Really Want? 19
3 Run Your Own Life 38
4 Fairness-You Be the Judge 57
Phase 2 Lay the Groundword
5 Negotiation 101: Basic Concepts 75
6 How Much Are You Worth? 88
7 What Do You Know About the Other Side? 103
8 Boost Your Bargaining Power 122
Phase 3 Get Ready
9 Aim High 145
10 The Power of Cooperative Bargaining 163
11 Refine Your Strategy 188
12 Negotiation Gym: Work Up a Sweat 217
Phase 4 Put It All Together
13 Dress Rehearsal 235
14 The Likability Factor 251
15 The Closer 267
Conclusion: If You Never Hear No, You're Not Asking Enough 284
Appendix A Negotiation Prep Worksheet 287
Appendix B PROGRESS: Teaching Girls to Negotiate 301
Notes 303
Acknowledgments 315
Index 317
About the Authors 323
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