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Explores all the international standards (such as ISO 9000) that companies must know about in order to succeed in world markets. This text supplies information on standards-setting institutions, including key players, power blocks, ongoning standards programs (such as ISO 9000, QS 90000 and the CE mark), and the best way to implement them.
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Alex Jones
reviewed International standards desk reference on January 02, 2015
International standards desk reference
A good book about international marketing, which was easy to read and dealed with the hottest issues in marketing.
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