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Book Categories |
Part 1 | Fundamentals of Rhetorical Action | |
Chapter 1 | A Rhetorical Perspective | 1 |
Chapter 2 | The Rhetorical Act | 21 |
Chapter 3 | Your Rhetorical Act | 35 |
Part 2 | Resources for Rhetorical Action | |
Chapter 4 | The Resources of Evidence | 68 |
Chapter 5 | The Resources of Argument | 89 |
Chapter 6 | The Resources of Organization | 123 |
Chapter 7 | The Resources of Language | 155 |
Part 3 | Problems of Rhetorical Action | |
Chapter 8 | Obstacles Arising from the Audience | 184 |
Chapter 9 | Obstacles Arising from the Subject and Purpose | 206 |
Chapter 10 | Obstacles Arising from the Rhetor | 224 |
Part 4 | Special Constraints on Rhetorical Action | |
Chapter 11 | Understanding Evaluation | 248 |
Chapter 12 | Understanding Visual Rhetoric | 260 |
Chapter 13 | Understanding the Medium of Transmission | 271 |
Chapter 14 | Understanding Occasion | 287 |
Appendix | 305 | |
Index | 319 |
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