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The Fund Raiser's Guide to the Internet Book

The Fund Raiser's Guide to the Internet
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The Fund Raiser's Guide to the Internet, This practical, nontechnical guide to fundraising on the Internet, written by an Internet veteran who's designed scores of successful money-making sites, describes not only how to set up an attention getting Web site, but also how to make a Web site as we, The Fund Raiser's Guide to the Internet
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  • The Fund Raiser's Guide to the Internet
  • Written by author Michael Johnston
  • Published by John Wiley & Sons, 1998/11/25
  • This practical, nontechnical guide to fundraising on the Internet, written by an Internet veteran who's designed scores of successful money-making sites, describes not only how to set up an attention getting Web site, but also how to make a Web site as we
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Book Categories

Authors

Foreword
Acknowledgments
1 Introduction 1
2 Who Is on the Net: Demographics 27
3 Seeing Is Believing: How People Read Online 47
4 The Electronic Tablet: How People Write Online 65
5 The Reply Device 91
6 Security: Safeguarding Your Homestead on the Electronic Frontier 121
7 Members Only: Value - Added Areas for Members 139
8 Inviting People to Action: Campaigning 161
9 Getting Your Message to Stand Out: Marketing Online 197
Index 225
About the Disk 233


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The Fund Raiser's Guide to the Internet, This practical, nontechnical guide to fundraising on the Internet, written by an Internet veteran who's designed scores of successful money-making sites, describes not only how to set up an attention getting Web site, but also how to make a Web site as we, The Fund Raiser's Guide to the Internet

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The Fund Raiser's Guide to the Internet, This practical, nontechnical guide to fundraising on the Internet, written by an Internet veteran who's designed scores of successful money-making sites, describes not only how to set up an attention getting Web site, but also how to make a Web site as we, The Fund Raiser's Guide to the Internet

The Fund Raiser's Guide to the Internet

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The Fund Raiser's Guide to the Internet, This practical, nontechnical guide to fundraising on the Internet, written by an Internet veteran who's designed scores of successful money-making sites, describes not only how to set up an attention getting Web site, but also how to make a Web site as we, The Fund Raiser's Guide to the Internet

The Fund Raiser's Guide to the Internet

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