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Foreword.
Preface.
Acknowledgments.
INTERFACES AND DECISIONS IN AN ENTERPRISE.
Domain and Process Views of an Enterprise.
Manufacturing Marketing Interface.
Knowledge Organization for Domain Decisions.
PRODUCT DESIGN AND TIME-TO-MARKET.
Marketing Approaches to Product Design.
Design Engineering.
Concurrent Mapping of Product Features.
Product Platform and Variety.
Product Realization.
SUPPLY CHAINS AND RESPONSIVE MANUFACTURING.
The Extended Enterprise: A Supply Chain Perspective.
Electronic Chains of Suppliers and Customers.
Supply Chain Models.
Responsive Manufacturing.
Subject Index.
Author Index.
| Price | Condition | Delivery | Seller | Action |
| $113.70 | Digital |
| WonderClub |
Gabriel Hernandez
reviewed Market driven enterprise on November 10, 2017
Market driven enterprise
"Doing the right thing is more important than doing the thing right" ーPeter F. Drucker, Managing for Result, Economic Tasks and Risk-taking Decision.
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This book is a result oriented business bible. An MBA full course in one book. Whether you're building, managing, scaling, pivoting, consulting or working for the business, this book is a must read. It covers all aspect of sustainable businessーthe foundation, analysis, market, management, leadership, entrepreneurship, strategies, key decisions, cost vs revenue, distribution, product and customer development, finding business potential, opportunity for growth, program for performance and valuable human resources.
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I read Drucker regularly on Harvard Business Review and started to collect any books by him. Such a greatest business and management thinker and his writing is straightforward and fundamentally profound. I literally highlighted every pages on this book. (poor book!)
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"knowledge is perishable commodity. It has to reaffirmed, relearned, repraticed all the time"ーPeter F. Drucker
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