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This nuts-and-bolts resource helps small business owners develop marketing techniques tailored to their individual business and financial needs. Packed with time- and money-saving strategies, it covers everything from selecting the appropriate media and markets to creating a mailing list database to tracking responses.
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Lori Simms
reviewed Do-it-yourself direct marketing on March 23, 2012
Do-it-yourself direct marketing
Business Plans That Work: A Guide for Small Business. If you want more fundamental help, then the only book to buy is this one, by Jeffry Timmons, Andrew Zacharakis and Stephen Spinelli. The (late) Jeffry Timmons said, "We are in the midst of a silent revolution-a triumph of the creative and entrepreneurial spirit of humankind throughout the world." Using practical examples, the authors take you through a really thought-provoking process that will result in a very effective plan.
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