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Book Categories |
Introduction | ||
Acknowledgments | ||
Pt. 1 | Clickstream Data Warehouse Architectural Foundations | 1 |
Ch. 1 | A Typical E-Business Architecture | 3 |
Ch. 2 | The Web Application Environment | 15 |
Ch. 3 | Clickstream Data Sources and Web Server Log Files | 29 |
Ch. 4 | Using Cookies and Other Mechanisms to Track User Identity | 85 |
Pt. 2 | Building a Clickstream Data Warehouse, Step-by-Step | 145 |
Ch. 5 | Planning, Managing, and Staffing a Clickstream Data Warehouse Project | 147 |
Ch. 6 | The Clickstream Data Warehouse Meta-Schema | 209 |
Ch. 7 | Implementing the Appropriate Clickstream Data Warehouse Technology Infrastructure | 253 |
Ch. 8 | Building the Clickstream Extract, Transformation, and Load Mechanism | 331 |
Ch. 9 | Analyzing the Data in the Clickstream Data Warehouse | 403 |
App. A | 423 | |
Index | 433 |
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Add Clickstream Data Warehousing, Clickstream Data Warehousing is a great read for the serious data warehouse designer grappling with clickstream data. With a clear style, the authors explain the intricacies of this important source of customer behavior data. They combine engineering kno, Clickstream Data Warehousing to the inventory that you are selling on WonderClubX
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Add Clickstream Data Warehousing, Clickstream Data Warehousing is a great read for the serious data warehouse designer grappling with clickstream data. With a clear style, the authors explain the intricacies of this important source of customer behavior data. They combine engineering kno, Clickstream Data Warehousing to your collection on WonderClub |