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Foreword xi
Preface xv
Acknowledgments xix
Part I Profits for Sustainable Growth 1
Chapter 1 Achieving a Profitable Business 3
Chapter 2 Profits 18
Chapter 3 Position Only for Growth 34
Chapter 4 Reality 55
Chapter 5 Obtain Vital Information 78
Chapter 6 Flexibility 96
Chapter 7 Integration 117
Chapter 8 Test and Revise 137
Chapter 9 Steering the Company 152
Part II Run Your Business Like A Fortune 100-The Tools 173
Chapter 10 Business Reality Change Model 177
Chapter 11 People Processes 195
Chapter 12 Consultative Dialogue 221
Chapter 13 What to Do Right Now! 233
Bibliography 244
Index 249
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