Inside the Bbc and Cnn: Managing Media Organisations Book

Name: Inside the Bbc and Cnn: Managing Media Organisations, Inside the
Brand: Informa PLC
SKU: 9780415213226
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Inside the Bbc and Cnn: Managing Media Organisations, Inside the BBC and CNN provides a unique insight into two of the world's best-known media organisations, during a period of great change and new challenges. The BBC and CNN have very different histories, remits and identities, but both must now com, Inside the Bbc and Cnn: Managing Media Organisations

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Inside the Bbc and Cnn: Managing Media Organisations
Written by author Lucy Kung-Shankleman
Published by Routledge, 2000/08/10
Inside the BBC and CNN provides a unique insight into two of the world's best-known media organisations, during a period of great change and new challenges. The BBC and CNN have very different histories, remits and identities, but both must now com

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Book Categories

Authors

List of illustrations

Acknowledgements

List of abbreviations

Introduction 1

1 What is organisation culture? 6

2 'The status quo is not an option': Broadcasting's changing environmental context 23

3 The mass paradigm fragments: The changing nature of the broadcasting activity 45

4 'Serving the nation': The BBC and its unique place in the UK's broadcasting ecology 67

5 The 'Mouth of the South' and his 'Chicken Noodle Network': Ted Turner and the beginnings of CNN 77

6 Continuous revolution: The BBC as a business 85

7 Reinventing the news: CNN's business model 109

8 'Part of the British way of life': The BBC's culture in its own words 131

9 'Underdogs and outsiders': CNN's culture in its own words 150

10 Reithianism versus Birtism: New strategic directions versus old cultural values at the BBC 165

11 Adrenaline: Culture's impact on performance, process and strategic options at CNN 187

12 A special case? Why media organisations need managing differently 200

Appendix 223

Notes 227

Bibliography 233

Index 239

Title: Inside the Bbc and Cnn: Managing Media Organisations

Manufacturer:

Informa PLC

Item Number: 9780415213226

Number: 1

Product Description: Full Name: Inside the Bbc and Cnn: Managing Media Organisations; Short Name:Inside the Bbc and Cnn

Universal Product Code (UPC): 9780415213226

WonderClub Stock Keeping Unit (WSKU): 9780415213226

Rating: 4/5 based on 1 Reviews

Image Location: https://wonderclub.com/images/covers/32/26/9780415213226.jpg

Category: Media >> Books

Weight: 0.200 kg (0.44 lbs)

Width: 6.100 cm (2.40 inches)

Heigh : 9.100 cm (3.58 inches)

Depth: 0.600 cm (0.24 inches)

Date Added: August 25, 2020, Added By: Ross

Date Last Edited: August 25, 2020, Edited By: Ross

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Inside the Bbc and Cnn: Managing Media Organisations, Inside the BBC and CNN provides a unique insight into two of the world's best-known media organisations, during a period of great change and new challenges. The BBC and CNN have very different histories, remits and identities, but both must now com, Inside the Bbc and Cnn: Managing Media Organisations

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	List of illustrations
	Acknowledgements
	List of abbreviations
	Introduction	1
1	What is organisation culture?	6
2	'The status quo is not an option': Broadcasting's changing environmental context	23
3	The mass paradigm fragments: The changing nature of the broadcasting activity	45
4	'Serving the nation': The BBC and its unique place in the UK's broadcasting ecology	67
5	The 'Mouth of the South' and his 'Chicken Noodle Network': Ted Turner and the beginnings of CNN	77
6	Continuous revolution: The BBC as a business	85
7	Reinventing the news: CNN's business model	109
8	'Part of the British way of life': The BBC's culture in its own words	131
9	'Underdogs and outsiders': CNN's culture in its own words	150
10	Reithianism versus Birtism: New strategic directions versus old cultural values at the BBC	165
11	Adrenaline: Culture's impact on performance, process and strategic options at CNN	187
12	A special case? Why media organisations need managing differently	200
	Appendix	223
	Notes	227
	Bibliography	233
	Index	239