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New product development Book

New product development
New product development, , New product development has a rating of 3 stars
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New product development, , New product development
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  • New product development
  • Written by author Unknown
  • Published by New York : Springer Science+Business Media, c2005.,
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This is an authored book based upon a survey of a large number of companies on the role of organization learning and innovation strategy in successful new product development. The audience for these insights is any practitioner working with corporations in new product development as well as advanced undergrad and graduate student taking courses in new product development of Management Science in schools of Business and Engineering.


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