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The Creative Brief: Disarming the Weapons of Mass Deception 4
Ch. 1 Start now 6
Ch. 2 Beyond green: a convenient lie 20
Ch. 3 Pop landscape 30
Ch. 4 The weapons: visual lies, manufactured needs 48
Ch. 5 Where the truth lies: a slippery slope 60
Ch. 6 Wine, women, and water 72
Ch. 7 Losing our senses 84
The Design Solution: Convenient Truths 102
Ch. 8 Why our time is the perfect time 104
Ch. 9 How to lie, how to tell the truth 120
Ch. 10 How we do good is how we do good 128
Ch. 11 Professional climate change 134
The Do Good Pledge 146
Ch. 12 "What can one professional do?" 148
App. A First Things First manifesto 159
App. B Excerpt from the GDC's Code of Ethics 160
App. C Excerpt from AIGA's Standards of Professional Practice 161
App. D The road to Norway and China 162
Notes 165
Index 171
Questions for discussion 177
Acknowledgements: a small group of concerned citizens 178
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Alex Sansone
reviewed Do Good Design: How Designers Can Save the World on February 21, 2011 Do Good Design: How Designers Can Save the World
+ Read it for free in Gramedia
+ Indonesian version
Advertisement and environmental destruction is an unseparable world said David Berman.
Lots of advertisement nowadays is not environmentally friendly for our health especially mind.
In fact, advertisement cause more and more environmental destruction all over the world.
Designers responsible to that action and with 'good' design we 'designers' can truly do some action to save the world.
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Add Do Good Design: How Designers Can Save the World, FOREWORD BY ERIK SPIEKERMANN How did design help choose a president? Why are people buying houses they cannot afford? Why do U.S. car makers now struggle to compete? Why do we really have an environmental crisis? Design matters. Like ne, Do Good Design: How Designers Can Save the World to the inventory that you are selling on WonderClubX
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Add Do Good Design: How Designers Can Save the World, FOREWORD BY ERIK SPIEKERMANN How did design help choose a president? Why are people buying houses they cannot afford? Why do U.S. car makers now struggle to compete? Why do we really have an environmental crisis? Design matters. Like ne, Do Good Design: How Designers Can Save the World to your collection on WonderClub |
