Merchandising Library Materials to Young Adults Book

Merchandising Library Materials to Young Adults, As more and more libraries acknowledge their growing teen population, young adult librarians are scrambling for quick and easy ways to make their materials more user-friendly and accessible to this age group. Using basic marketing and merchandising techni, Merchandising Library Materials to Young Adults

3.5 out of 5 stars based on 2 reviews

Merchandising Library Materials to Young Adults
Written by author Mary Anne Nichols
Published by ABC-Clio, LLC, April 2002
As more and more libraries acknowledge their growing teen population, young adult librarians are scrambling for quick and easy ways to make their materials more user-friendly and accessible to this age group. Using basic marketing and merchandising techni
The first available book for young adult librarians who need to learn the marketing and merchandising techniques that will make library materials more attractive and accessible to teens.Library JournalHaving served young adults in a public

Buy Digital USD$99.99

Book Categories

Authors

Tables and Illustrations
Series Foreword
Introduction
1 Marketing - An Introduction 1
2 Knowing the Teen Patron 7
3 The YA Collection - Giving Them What They Want 13
4 Merchandising Your YA Collection 27
5 The Case for Display Shelving 33
6 Techniques of Display 51
7 Fixtures for Merchandising 71
8 Promoting the YA Collection: Other Ideas 101
9 Library Services to Enhance Your Merchandising Efforts 119
10 A Running Start! Ideas to Begin Your Merchandising Efforts 141
Index 185

Title: Merchandising Library Materials to Young Adults

Manufacturer:

ABC-Clio

Item Number: 9780313313820

Publication Date: April 2002

Number: 1

Product Description: Merchandising Library Materials to Young Adults

Universal Product Code (UPC): 9780313313820

WonderClub Stock Keeping Unit (WSKU): 9780313313820

Rating: 3.5/5 based on 2 Reviews

Image Location: https://wonderclub.com/images/covers/38/20/9780313313820.jpg

Category: Media >> Books

Weight: 0.200 kg (0.44 lbs)

Width: 6.140 cm (2.42 inches)

Heigh : 9.210 cm (3.63 inches)

Depth: 0.420 cm (0.17 inches)

Date Added: August 25, 2020, Added By: Ross

Date Last Edited: August 25, 2020, Edited By: Ross

Price	Condition	Delivery	Seller	Action
$99.99	Digital	Arrives between May 6 - Jun 5 Login to your account for a direct download. Some files are emailed from Dropbox. Continent $0.00 - World $0.00	WonderClub (9296 total ratings)

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Mark Carter

reviewed Merchandising Library Materials to Young Adults on November 22, 2018

Merchandising Library Materials to Young Adults

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Merchandising Library Materials to Young Adults, As more and more libraries acknowledge their growing teen population, young adult librarians are scrambling for quick and easy ways to make their materials more user-friendly and accessible to this age group. Using basic marketing and merchandising techni, Merchandising Library Materials to Young Adults

Add Merchandising Library Materials to Young Adults, As more and more libraries acknowledge their growing teen population, young adult librarians are scrambling for quick and easy ways to make their materials more user-friendly and accessible to this age group. Using basic marketing and merchandising techni, Merchandising Library Materials to Young Adults to the inventory that you are selling on WonderClub

Add Merchandising Library Materials to Young Adults, As more and more libraries acknowledge their growing teen population, young adult librarians are scrambling for quick and easy ways to make their materials more user-friendly and accessible to this age group. Using basic marketing and merchandising techni, Merchandising Library Materials to Young Adults to your collection on WonderClub

Merchandising Library Materials to Young Adults Book

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	Tables and Illustrations
	Series Foreword
	Introduction
1	Marketing - An Introduction	1
2	Knowing the Teen Patron	7
3	The YA Collection - Giving Them What They Want	13
4	Merchandising Your YA Collection	27
5	The Case for Display Shelving	33
6	Techniques of Display	51
7	Fixtures for Merchandising	71
8	Promoting the YA Collection: Other Ideas	101
9	Library Services to Enhance Your Merchandising Efforts	119
10	A Running Start! Ideas to Begin Your Merchandising Efforts	141
	Index	185