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When Jonathan West tells people he is in the oil business, he likes to watch them silently count the dollars he's worth. But Jonathan isn't running ExxonMobil or Chevron--he's in the olive oil business. It's a family business and it's facing a crisis: Its mom-and-pop customers are disappearing and the big supermarkets are a threat. The business is troubled and needs an urgent reinvention.
So what does Jonathan do? He engages the services of a consultant who is considered a magician. Literally. The magician takes Jonathan and his team on a journey of creativity and innovation that helps them to revive and energize their entire business strategy. Together they learn how to abandon old assumptions and discover creative new solutions to business. And they learn a magic trick or two along the way.
So will you.
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Randy G Oreilly
reviewed Follow the Other Hand: A Remarkable Fable That Will Energize Your Business, Profits, and Life on January 25, 2015
Follow the Other Hand: A Remarkable Fable That Will Energize Your Business, Profits, and Life
In my opinion, the best thing that came out of the book was the author's archetypes of "Belligerent, Emulator, Striver". Easy to read and follow, though at times redundant. Loaded with anecdotal information about the author's own life and quest to become the best competitor he can be; although at times, it seems like a quest for validation as much as introspection. Nevertheless, it helps one to look inside themselves and examine the ways that they can improve their approaches to real-life situations.
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