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The Economy of Icons: How Business Manufactures Meaning Book

The Economy of Icons: How Business Manufactures Meaning
The Economy of Icons: How Business Manufactures Meaning, Though many still think that we live in an information economy, Ernest Sternberg asserts that the driving force in 21st-century capitalism is not information, but image. Through studies of food processing, real estate development, tourism, movies, and lab, The Economy of Icons: How Business Manufactures Meaning has a rating of 3 stars
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The Economy of Icons: How Business Manufactures Meaning, Though many still think that we live in an information economy, Ernest Sternberg asserts that the driving force in 21st-century capitalism is not information, but image. Through studies of food processing, real estate development, tourism, movies, and lab, The Economy of Icons: How Business Manufactures Meaning
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  • The Economy of Icons: How Business Manufactures Meaning
  • Written by author Ernest Sternberg
  • Published by Greenwood Publishing Group, Incorporated, September 1999
  • Though many still think that we live in an information economy, Ernest Sternberg asserts that the driving force in 21st-century capitalism is not information, but image. Through studies of food processing, real estate development, tourism, movies, and lab
  • Examines various industries to show how business endows products with evocative meaning.
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Book Categories

Authors

Acknowledgments
1Introduction1
2Fabulous Food11
3Sanctuaries in the Landscape37
4The Labor of the Persona59
5The Fabulous Mode of Production83
6Staging a Natural Wonder109
7The Meaningful Restaurant131
Notes145
Selected Bibliography169
Index173


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The Economy of Icons: How Business Manufactures Meaning, Though many still think that we live in an information economy, Ernest Sternberg asserts that the driving force in 21st-century capitalism is not information, but image. Through studies of food processing, real estate development, tourism, movies, and lab, The Economy of Icons: How Business Manufactures Meaning

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The Economy of Icons: How Business Manufactures Meaning, Though many still think that we live in an information economy, Ernest Sternberg asserts that the driving force in 21st-century capitalism is not information, but image. Through studies of food processing, real estate development, tourism, movies, and lab, The Economy of Icons: How Business Manufactures Meaning

The Economy of Icons: How Business Manufactures Meaning

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The Economy of Icons: How Business Manufactures Meaning, Though many still think that we live in an information economy, Ernest Sternberg asserts that the driving force in 21st-century capitalism is not information, but image. Through studies of food processing, real estate development, tourism, movies, and lab, The Economy of Icons: How Business Manufactures Meaning

The Economy of Icons: How Business Manufactures Meaning

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