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Table of Contents
Preface xi
Chapter 1: Sit Down and Write
Chapter 3: Basic Tools of Writing
Chapter 4: Style and the Stylebook
Chapter 5: Writing in the Media Environment
Chapter 6: Basic News Writing I
Chapter 7: Basic News Writing II
Chapter 8: Writing for the Web I
Chapter 9: Writing for the Web II
Chapter 10: Writing for Broadcast by Mark Harmon
Chapter 11: Writing Advertising Copy
Chapter 12: Writing for Public Relations
Chapter 13: The Writer and the Law by Matthew Bunker
Appendix A Copy-Editing Symbols
Appendix B Grammar and Diagnostic Exams
Appendix C Problem Words and Phrases
Appendix D Advertising Copy Sheets
Glossary
Index
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Charlein Lemmon
reviewed Writing for the Mass Media on March 30, 2020 Writing for the Mass Media
Wow -- whatever one may think of Hitch's politics, the guy sure could write! Took me a while to get through this one, not because he's dry, but because the entries that interested me were so well done that I wanted the book to last longer.
What to expect: the essays are roughly divided into historical and literary criticism, travel and current events (best way I can put it), followed by ones focusing on 9/11 and Iraq (the book "ends" in 2004). The first section was the most difficult for me, not being familiar with some of the subject matter (Winston Churchill's story for instance), but I got Hitch's point easily enough. The travel narratives on Los Angeles and traveling Route 66 were outstanding, easily worth paying for individually themselves! The last section was highly insightful, although a bit depressing in hindsight; to be fair, he does manage to find evidence that a few areas of life in Iraq improved after 2003 (emphasis on that few). He goes out of way to be fair also when he's called in by the Vatican to give a not-so-flattering statement regarding Mother Theresa's nomination for sainthood.
Highly recommended!
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Add Writing for the Mass Media, Now in its Seventh Edition, Writing for the Mass Media remains one of the clearest and most effective introductions to media writing on the market. Offering clear writing, simple organization, abundant exercises, and precise examples, this b, Writing for the Mass Media to the inventory that you are selling on WonderClubX
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Add Writing for the Mass Media, Now in its Seventh Edition, Writing for the Mass Media remains one of the clearest and most effective introductions to media writing on the market. Offering clear writing, simple organization, abundant exercises, and precise examples, this b, Writing for the Mass Media to your collection on WonderClub |
