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Strategic Communication in Business and the Professions Book

Strategic Communication in Business and the Professions
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  • Strategic Communication in Business and the Professions
  • Written by author Dan OHair
  • Published by Allyn & Bacon, Inc., March 2007
  • Strategic Communication discusses the four essential elements of effective communication - setting goals, knowing the audience, mastering skills, and managing anxiety. For the successful communicator this book provides the both framework and the ne
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PART ONE

An Introduction to Communication in Organizations

Chapter1: Communication in Organizations

Overview

The Interactive Communication Process

Reasons for Communication Failure

Understanding Organizational Communication

Chapter 2: The Model of Strategic Communication

A Model for Communication in the Information Age

Situational Knowledge: The Context of Organizational Communication

Goal Setting for Organizational Communication

Communication Competence

Anxiety Management

Chapter 3: Diversity in Business and the Professions

Overview

The Issues of Diversity

Communication Between Diverse People

Situational Knowledge: Understanding Your Perspectives

Communication Competence: Personality Traits

Anxiety Management: Resolving Cultural Conflict

Legal Guidelines and Diversity

PART TWO

Basic Communication Skills

Chapter 4: Listening Skills

Overview

Listening in Your Career

Hearing Versus Listening

The Role of Perception

Goal Setting for Interactive Listening

Situational Knowledge: Preparing for Interactive Listening

Communication Competence: Interactive Listening

Anxiety Management

Evaluating Your Listening

Chapter 5: Verbal and Nonverbal Skills

Overview

Goal Setting for Effective Messages

Situational Knowledge: Personal and Environmental Factors

Communication Competence: Verbal and Nonverbal Skills

Anxiety Management

Message Strategies

Chapter 6: Leadership and Management Skills

Overview

What Does a Leader Do?

Management Theory

Leadership Theories

Leadership Versus Management

Goal Setting: Managing the Present and the Future

Situational Knowledge: The Foundation of Strategic Leadership

Communication Competence: Demonstrating Leadership Skills

PART THREE

Interpersonal Communication Strategies

Chapter 7: Work Relationships

Overview

Manager-Employee Relationships

Coworker Relationships

Mentoring Relationships

Romantic Relationships in the Workplace

Sexual Harassment

Employee-Customer Relationships

Chapter 8: Interviewing Skills

Overview: Principles of Interviewing

The Interview

Goal Setting: Dyadic Communication

Situational Knowledge: Structuring the Interview

Communication Competence: Asking Effective Questions

Responding and Providing Feedback

Overview: Interviews in Business Settings

Interview Contexts: Employment Interviews

Appraisal Interviews

Disciplinary Interviews

PART FOUR

Group Communication Strategies

Chapter 9: Fundamentals of Group Communication

Overview

What Is a Group?

Factors Influencing Group Communication

Factors Affecting Group Participation

Teleconferences and Videoconferences

Special Groups

Chapter10: Meetings: Forums for Problem Solving 305

Overview

Situational Knowledge: Preparing for the Meeting

Situational Knowledge: Developing Critical Thinking Skills

Communication Competence: Problem Solving

Anxiety Management

Evaluating Group Effectiveness

Chapter 11: Negotiation and Conflict Management

Overview

Argumentativeness and Verbal Aggressiveness

Negotiation

Conflict Management

A Strategic Approach to Conflict

PART FIVE

Public Presentation Strategies

Chapter 12: Developing and Delivering Effective Presentations

Overview

Anxiety Management

Goal Setting: Identifying the Topic and the Purpose

Identifying the General and Specific Purposes of the Presentation

Situational Knowledge: Analyzing the Audience

Identifying and Researching Main Ideas

Providing Support for Ideas

Developing an Introduction and a Conclusion

The Outline: Basic Considerations

Communication Competence: Presenting the Message

Fielding Audience Questions

Chapter 13: Informative Presentations

Overview

The Range of Informative Presentations

Accumulation of information

Functions of Informative Presentations

Organizing the Presentation

Typical Formats

Guidelines for a Successful Presentation

Situational Knowledge: Technology

Communication Competence: Camera Skills and Special Occasions

Anxiety Management: Practice and Knowledge

Chapter 14: Persuasive and Special Presentations

Overview

Functions of Persuasive Presentations

Persuasive Formats

Basic Resources for Persuasion

The Persuasion Process

Special Occasion Presentations


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