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Book Categories |
Preface | ||
Pt. 1 | Getting Organized for Alliances | 1 |
1 | Understanding the alliance phenomenon | 3 |
2 | Choosing a partner: the three Cs | 12 |
3 | The range of alliance structures | 27 |
4 | Planning for cooperation | 41 |
5 | Negotiating strategies for alliance partners | 53 |
6 | Structure the agreement | 66 |
7 | Unique challenges of joint venture entities | 78 |
Pt. 2 | Making Cooperation Work: The Critical Tools for Management | 97 |
8 | How to get along: three guiding principles | 99 |
9 | Conflict and change: how partners cope | 109 |
10 | The foundation for management success | 123 |
11 | Gearing up in operating functions | 140 |
12 | Using alliances to build knowledge and skills | 168 |
13 | Dealbusters: why some alliances break up | 188 |
14 | Conclusion | 209 |
Index | 217 |
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Add Managing Global Alliances: Key Steps for Successful Collaboration, This book pinpoints guiding principles on how to set up and sustain a successful global alliance, offering examples of how today's successful partners tackle the challenges, risks and problems of collaborating with competitors., Managing Global Alliances: Key Steps for Successful Collaboration to your collection on WonderClub |