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Book Categories |
Overview | ||
1 | The impact of cultural diversity on international business | 1 |
2 | Culture: what it is, what it is not and how it directs organizational behaviour | 23 |
3 | The strategic value of cultural differences | 50 |
4 | Advertising across cultures | 92 |
5 | Managing human resources across cultures | 113 |
6 | Managing alliances across cultures | 136 |
Index | 155 |
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Add Managing Cultural Differences: Strategies for Competitive Advantage, As markets continue to globalize, organizations are increasingly having to interact, manage, negotiate and compromise with people form different cultures. Managers and organizations that ignore and mismanage cultural differences can cause ineffectiveness , Managing Cultural Differences: Strategies for Competitive Advantage to the inventory that you are selling on WonderClubX
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Add Managing Cultural Differences: Strategies for Competitive Advantage, As markets continue to globalize, organizations are increasingly having to interact, manage, negotiate and compromise with people form different cultures. Managers and organizations that ignore and mismanage cultural differences can cause ineffectiveness , Managing Cultural Differences: Strategies for Competitive Advantage to your collection on WonderClub |