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E-Business: A Management Perspective Book

E-Business: A Management Perspective
E-Business: A Management Perspective, This text seeks to draw together a varied range of conceptual models and frameworks, existing empirical research, statistical and case study material to provide a coherent insight into e-business from a management perspective. It:
- defines the nature , E-Business: A Management Perspective has a rating of 3 stars
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E-Business: A Management Perspective, This text seeks to draw together a varied range of conceptual models and frameworks, existing empirical research, statistical and case study material to provide a coherent insight into e-business from a management perspective. It: - defines the nature , E-Business: A Management Perspective
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  • E-Business: A Management Perspective
  • Written by author Jonathan Reynolds
  • Published by Oxford University Press, USA, February 2010
  • This text seeks to draw together a varied range of conceptual models and frameworks, existing empirical research, statistical and case study material to provide a coherent insight into e-business from a management perspective. It: - defines the nature
  • This text seeks to draw together a varied range of conceptual models and frameworks, existing empirical research, statistical and case study material to provide a coherent insight into e-business from a management perspective. It:- defines the natu
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Book Categories

Authors

I. The changing environment for e-business
1. Introduction
2. Economics of e-business
3. Technological issues
4. Social and Behavioural issues
5. Ethical and regulatory issues
II. The application of e-business technologies
6. The strategy of e-business
7. Digital marketing
8. Product and service innovation
9. Reshaping business processes
III. The organization of e-business
10. e-business project management
11. e-business skills and culture
IV. Conclusions
12. Future challenges and opportunities


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E-Business: A Management Perspective, This text seeks to draw together a varied range of conceptual models and frameworks, existing empirical research, statistical and case study material to provide a coherent insight into e-business from a management perspective. It:
- defines the nature , E-Business: A Management Perspective

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E-Business: A Management Perspective, This text seeks to draw together a varied range of conceptual models and frameworks, existing empirical research, statistical and case study material to provide a coherent insight into e-business from a management perspective. It:
- defines the nature , E-Business: A Management Perspective

E-Business: A Management Perspective

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E-Business: A Management Perspective, This text seeks to draw together a varied range of conceptual models and frameworks, existing empirical research, statistical and case study material to provide a coherent insight into e-business from a management perspective. It:
- defines the nature , E-Business: A Management Perspective

E-Business: A Management Perspective

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